Building content value on top of metadata

Presenter(s): Matt Eaton (AWS)

This presentation by AWS uses the example of AWS Personalize to describe how metadata, together with a centralized data strategy, enables value to be exploited from content. It discusses how broadcasters are using machine learning in workflows to generate this metadata from their live and non-live content, and how this structured metadata is then used together with services like AWS Personalize to help realise new value from content.