Broadcast Asia is held each year in Singapore, with an exhibition and a 4-day papers programme. On the first day, delegates heard that the Singapore Media Development Authority has seized on stereoscopic (’3D’) production as the critical area that Singapore can develop and shine in, because it is something of an empty space today.
| Stereo ...
Stereoscopic programme production facilities and stereoscopic digital cinemas are being created. They believe they have world-beaters in production now with two culturally significant movies.
The first is about sea monsters attacking the coast of Singapore.
The second entirely different movie is about sea monsters attacking the Australian coast (while some Singaporeans are holidaying there).
This is rather revealing of the potential production grammar limits of stereoscopic production, isn’t it?
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... and Soaps
Singapore is also anxious to roll out media everywhere and anywhere. They plan to provide media for everyone who is using the metro (underground railway). A specially prepared daily soap opera will be streamed continuously onto screens on all the city’s metros. Guess what the story line will be about?. It’s the antics of people travelling on the metro.
Probably the most awaited presentation was the keynote by Scott Goodstein who, some say, was largely responsible for Barack Obama’s win in the last US election. Scott headed the team of nearly one hundred technically savvy young people who used every ounce of social networks like MySpace, Twitter, and You Tube in the United States to make a concerted campaign of the young in favour of Obama’s candidature. Is this, we all wondered, the shape of elections to come?
For more information on 3D TV standardisation, please contact: David Wood (EBU).