On 29th September, the EBU AI and Data Initiative (AIDI) and Swiss public broadcaster RTS co-organised a 'micro-workshop' on fingerprinting, traceability and watermarking for media content.
The 3-hour online workshop for EBU Members and guests included presentations given by experts from Rai, ITI, SRF-INA, WITNESS, VUB, ORF and RTS. The presentations took participants on a deep dive into digital watermarking, video and audio-based fingerprinting applications, verification and copyright management, content tracing, and reverse searches, but also considered topics such as practicality, privacy, questions of inclusion, exclusion and global scope, and experience with vendors.
The workshop concluded with a general discussion among participants, with presenters sharing tips on how to get started with fingerprinting, traceability and watermarking.
AI and Data Initiative coordinator Lalya Gaye said: "The evolving problem of fake news and false information that we are facing means that it has become essential to be able to verify, protect, trace and monitor incoming and outgoing flows and items of information. This workshop gathered participants from public service media, academia and civil society who were eager to share their experience with this topic and to help each other to tackle it."
For more information or to join the conversation, please contact or join (for EBU Members) the AIDI.