WG Business Model
The WG Business Models worked with the TV-Anytime Forum's technical working groups to determine which requirements to enable in each phase of the TV-Anytime specifications. The Business Models working group's mission has been based on the premise that "no system can be properly developed without first imagining & documenting every conceivable present and future way that it could be used”.
This group developed key features and functionalities required to meet the vast range of business models across this industry. The features and accompanying scenarios were passed to the relevant working groups to test and push forward the specifications series.
Models for key stakeholders such as consumers, content and service providers, advertisers & equipment manufacturers were considered including personalisation, targeting, segmentation and networking alongside PVR functionality.