Linear television or Digital Terrestrial Television (DTT) services remain at the core of most public broadcasters’ services. However, audience consumption patterns are changing and new distribution opportunities – like Over the Top (OTT) services or the development of future mobile options like 5G – are becoming and will continue to become more popular in the future. So, how will DTT evolve? And, how can broadcasters make the most of future options for reaching audiences?
This year’s EBU Forecast focussed on these questions and more. In particular, this year's sessions highlighted:
- Developments in terrestrial distribution
- Looking into the future
- Panel discussion: how should broadcasters adapt to changing consumer behaviours?
- News on mobile broadband
- Distributing media over broadband
- What's on the horizon?