Efficient Digital Media Asset Management


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To remain competitive and meet consumer demand for content across multiple platforms, broadcasters need to identify and implement an efficient Digital Media Asset Management. Illustrated with an in-depth study of BBC Scotland, the Master Class gave you the framework and tools needed to contribute in the analysis and design of your broadcaster's DMAM solution.

Target audience: Broadcasters

Senior Broadcast, Content and Project managers involved in setting up a Media Asset Management solution in their organization.

Covered during the course

- Understand the ins and outs of Digital Media Asset Management (DMAM) in a
   multiplatform environment.
- Identify the key components and functions of a DMAM system.
- Acquire a methodology to develop and implement a successful DMAM project.
- Assess the pros and cons of "off the shelf" vs. "customized" DMAM solutions.

  
 DMAM Programme
 

Further Information

Hélène Rauby-Matta
Project Manager
EBU TRAINING
E-mail: raubymatta@ebu.ch


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