Integrated Media Production Strategies

Helps Members move towards a more integrated approach to producing media content.

The way we consume media has changed. We now use multiple platforms or devices, such as web, television, or our mobile phones, to consume it. Broadcasters must therefore rely on integrated media production to form their content so it can easily be integrated across these different outlets.

EBU Technology & Innovation Workplan

Every two years, the EBU develops a roadmap for technology and innovation activities based on the requirements and inputs given by EBU Members. The result of this roadmap is our bi-annual EBU Technology & Innovation Workplan. Strategic programmes and project groups are set up to focus on specific areas of interest. To access the latest Workplan, click here.

EBU Strategic Programme on Integrated Media Production Strategies

The topic of Integrated Media Production Strategies is part of the EBU's Strategic Programme on Integrated Media Production Strategies.

Main activities:

  • Helps Members move towards a more integrated approach to producing media content (especially in news and sports). 
  • Providing expertise and connecting Members to share best practice and experience.
  • We work in close collaboration with the EBU Media Team and the EUROVISION Academy to ensure a cross-disciplinary approach.

Join us

If you are interested in Integrated Media Production Strategies, join our group on this topic and participate in the discussions.  Some restrictions may apply. 


Coming soon!

EBU launches NLE user group

EBU tech-i magazine, Issue 23 tells you how you can produce smarter, introduces future broadcasting architectures, dives into the use of the 700 MHz band, explains how hackers have become 'smart', and more...

EBU tech-i magazine, issue 22 explains why Video did NOT kill radio and what the future of radio will be like. And there is more, including Cross-Platform Authentication and a look at the state of loudness normalisation in Europe.

Issue 20 of tech-i includes news on newsrooms, addresses the question if FTA TV is dead, takes a look at MPEG MMT, provides a profile of the new EBU TC chairman Egon Verharen (NPO) and features two articles explaining what UHDTV will offer. And there is more...

Issue 17 of tech-i  looks at UHDTV, with SVT's Per Björkman on the UHD equation, Hans Hoffmann on UHD technology parameters, David Wood on high frame rates, and a report on the recent shoot of the Eurovision Young Dancers.

Issue 12 of tech-i includes a look back at February's RadioHack workshops, a look forward to the Libre Software Meeting where the EBU is organizing sessions on Free and Open Source Software for media, introductions to the IMPS programme, EBUCore and MPEG-DASH, plus an update on follow-up actions from WRC-12. David Wood weighs up digital radio options and HRT's Kazimir Bacic is "In the spotlight".

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