Digital Radio Summit 2011


Marketing radio

Béatrice Merlach (MCDT)

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In this presentation, Béatrice Merlach (MCDT) discusses how to market digital radio, managing switchover.

Digital Radio Summit 2011 event
Events during Radio Week

 
PRESENTATION / VIDEOS
Welcome
Konstantinova (EBU) Vermaele (EBU)
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Summit outline
Mathias Coinchon (EBU)
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DRC 2010 report
John Coakly (RTÉ)
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Spectrum aspects
Philippe Lefebvre (EC)
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DRM update
Ruxandra Obreja (DRM)
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IMDA results
John Ousby (vTuner) Andy Giefer (A.E.)
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RadioDNS update
Nick Pigott (RadioDNS)
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WorldDMB
Bernie O'Neill (WDMB)
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EDRF
David Wood (EBU)
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What to do?
James Cridland
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Commercial radio
Matt Deegan (Folder Media)
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Marketing radio
Béatrice Merlach (MCDT)
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DAB+ deployment
Rolf Schurter (SwissMediaCast)
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DRM+ trials
Linday Cornell (DRM)
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Free software
François Lefebvre (CRC)
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Cost vs features
Karen Parnell (Frontier Silicon)
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